Goals and objectives
The alliance of mountain resorts is the basis for the strategic development of tourism in the Eurasian space, joint development, professional communication, promoting the best practices and brands of mountain resorts — industry leaders.
The alliance will help strengthen friendly connections, good neighborliness and create a single platform to preserve the natural and cultural heritage of the participating countries. The exchange of experience between leading resorts will bring to a new level the tourist industry of the region.
The mission of the Alliance
The mission of the Eurasian alliance of mountain resorts — to contribute to the strategic development of tourism in the Eurasian space, professional communication and promoting the best practices and brands of mountain resorts — the leaders of the industry. The alliance saves and Welcome openness for joining mountain resorts of all states of the Eurasian continent.
Signing a memorandum
June 8
The leaders of the three mountain resorts — Rosa Khutor, Shymbulak and Amirsoy signed a memorandum of intention to create a mining alliance of mountain resorts.
Opening the stand of the Eurasian Alliance
June 8–9
At the exhibition «Eurasia — our house» federal territory «Sirius»
Round table of countries participating
September 9
FTT-2023: forum of tourist territories in Sochi
The expansion of the alliance
October 15
The Shahdag mountain resort in Azerbaijan joined the Eurasian alliance of mountain resorts.
Mountain resorts
festival
festival
March 13–17
The first international festival of mountain resorts in Eurasia was held at the Rosa Khutor resort in March 2024. As part of the program of events of the Eurasian Alliance of Mountain Resorts.
March 13
The discussion session of the business program on the topic «Sustainable development of tourism in specially protected territories (protected areas)».
September 9
Within the framework of the summit, the charter of the organization was signed — a set of fundamental principles, goals and objectives of the EAMR. The most important principles of the alliance activity in the Charter are its political neutrality, non -block status and independence of decisions.
To resolve the issues of training personnel, the alliance is being worked out by the issue of creating the EAMR Corporate University.
Annual summit of the alliance of mountain resorts
September 8–10
The summit of the leaders of the Eurasian alliance of mountain resorts was held in Almaty, where the main attention was focused on the prospects of creating mountain clusters.
The leaders of the mountain resorts included in the Eurasian Alliance signed during the Memorandum summit with the largest South Korean mountain resort Mona Yongpyong about the intention to join the EAMR. Thus, the Alliance goes beyond cooperation within the CIS countries.
Single standard of resort services
The alliance plays the role of unifying power that promotes the development of the tourism industry in Eurasia through coordination of actions between resorts, professional communication and promotion of general initiatives. Participants intend to provide each other’s assistance and support in the form of training, exchange of experience in advanced technologies and international standards, strengthening and effective implementation of advanced management methods in the field of mining tourism, including for the operational response to possible risks.
Alexander Belokobylsky
CEO of the resort "Rosa Khutor"
The Eurasian Alliance of Mountain Resorts was created with the aim of promoting the progressive development of mountain resorts based on cooperation, the exchange of necessary information and advanced experience, and jointly improve the professional qualifications of workers.
Resort
Davronbek Niyazov
Commercial Director of the Mountain Resort "Amirsoy"
The activity of the alliance provides a single level of service and the action of loyalty programs, which allows not only to attract, but also to “hold” guests in resorts, thereby increasing the tourist flow.
Resort
Sangadzhi Tarbaev
Chairman of the Committee on Tourism and Development
tourist infrastructure of the State Duma of the Council of People's Commissars of the Russian Federation
Today, specially protected territories in Russia occupy 13.5 percent of the area of the whole country and annually accept more than 14 million guests. It is important for us to give tourism the opportunity to develop without prejudice to ecology and nature. We must go towards the legalization and democratization of processes related to construction on protected areas, but not indistinguishable,
And hand in hand with experts.
Sergey Hvorostyany
Deputy CEO for International Relations and Tourism of the Resort "Rosa Khutor"
Mining areas occupy 10% of Kazakhstan, 21% of Uzbekistan, 30% of the Russian Federation, 65% of Azerbaijan. All this creates the prerequisites for the development of mountain tourism, while international cooperation is the main factor on the path to success.
Resort
Rinat Abdrakhmanov
CEO of the Shymbulak mountain resort
Our complexes are located in the territory of national parks. The development of uniform standards will ensure the safe development of tourism for both our guests and the environment.
Resort
Ecological standard
The purpose of the alliance is to support environmentally responsible tourism and protect the natural resources of the region. The alliance contributes to the development of mountain tourism in Eurasia with an emphasis on environmental and social responsibility, supporting the balance between economic growth and the preservation of natural resources.
Conditions for new participants
The Alliance preserves and welcomes openness for the accession of mountain resorts of all states of the Eurasian continent.
Conditions for entry for new participants. For the entry into the Alliance Secretariat Andrei Yuryevich Kukushkin, by phone +7 (701) 770-10-03 or e-mail skieurasia@gmail.com
Training and support
In order to maintain high standards of ski resorts services, training is needed, therefore, in the framework of the Eurasian alliance of mountain resorts, we consider it necessary to create a corporate university.
The main activities of the Corporate University of the Eurasian Alliance of Mountain Resorts are the formation of professional standards and requirements for services and staff, personnel assessment and process audit, exchange of best practices, Implementation of educational programs of various formats and assignment up to the preparation of linear personnel. Also, scientific research will be conducted at the university, including the collection of statistics in the mining tourism industry.